Scheduling Instagram posts makes it easy for you to do other tasks and automate the scheduling process. However, there are a few challenges that you might come across during this process. Let us see what the challenges are and the solutions to each.
It Is Hard to Know the Perfect Timing
When it comes to scheduling your posts, you need to understand the behaviour of your audience. This means you ought to know where your audience comes from, their browsing behaviour and when they come online.
Unless your audience is from the same locality, then you are so sure that you need to schedule the content for different times.
However, if you decide to schedule the same post at different times, you end up with duplicate posts that won’t give you the results that you seek. This is why you need to have a tool that analyses your account and gives you a way to know the behaviour of your audience and gives you the go ahead.
Tough to Schedule for Large Audiences
The brands that command hundreds of thousands of followers might find it hard to come up with the right schedule because of the diverse background of the followers. You might find that more the different follower categories need you to give them different content at each time. When it comes to this, you need a tool that can allow you to post different content each time.
The best thing to do in such a case is to determine the tastes of the different segments and schedule the content for each segment. The schedule gives your audience the chance to read different content at different times.
If you decide to use the basic Instagram scheduling tool, you stand to get limited to how many posts you can schedule each week or each day. This limits your reach in such a way that you won’t be able to achieve your goals if you plan to schedule more content than what the basic scheduler can allow you to.
The best scheduler allows you to schedule as many posts as you can within the shortest time.
Scheduling for Multiple Accounts
If you run multiple Instagram accounts, you need to make sure that you have the right scheduler to handle all the accounts. Instagram’s basic scheduler won’t give you this luxury, which means that you need to make sure you schedule content for each account individually.
With the right scheduler, you can schedule content for different accounts from the same dashboard. This eliminates the need to switch from account to account, which makes it easier and faster.
The toughest thing is also to schedule your posts via the app, which is tougher than you think. The best option is to use a tool that allows you to schedule posts for multiple accounts on the PC. One of the top tools is Plan My Post, and the best thing is that real people have reviewed the service so you can’t have any doubts about its authenticity.
Last Minute Content Creation
We have all been there – you have finished every task for the day and the only thing on the list is to post content to Instagram, but you don’t have any idea what to post.
The only option you have is to scroll through your camera roll looking for images that can act as posts for the day. What you end up with doesn’t give your audience anything they expected, and you see a drop in engagement.
There are various challenges to scheduling your posts on Instagram, but with the right tool, you stand to enjoy the procedure and get maximum engagement from your posts.